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Spin Sucks: Communication and Reputation Management in the Digital Age

Most PR books tell you how to “spin” your message. People are sick of that! Spin Sucks will teach you how to communicate honestly, responsibly, openly, and authentically…and truly earn the trust of your customers, stakeholders, investors, and communities.

Top PR thought leader and blogger Gini Dietrich runs the number one PR blog in the world, spinsucks.com, where she shares cutting-edge tips and tools for effective, ethical communications. Now, she’s integrated all she’s learned into a complete, actionable guide for every business leader who understands there are new rules to communications, but don’t know what to do.

Most PR books tell you how to “spin” your message. People are sick of that! Spin Sucks will teach you how to communicate honestly, responsibly, openly, and authentically…and truly earn the trust of your customers, stakeholders, investors, and communities.

Top PR thought leader and blogger Gini Dietrich runs the number one PR blog in the world, spinsucks.com, where she shares cutting-edge tips and tools for effective, ethical communications. Now, she’s integrated all she’s learned into a complete, actionable guide for every business leader who understands there are new rules to communications, but don’t know what to do.

Author

Ad / Name

Dürüstlük Çağı – Dijital Dünyada İletişim ve İtibar Yönetimi
Spin Sucks: Communication and Reputation Management in the Digital Age

Date of Publishing

December 2016

Translator

Banu Adıyaman

ISBN

978-605-65106-8-7

Cover Type

Hard Cover

Sayfa / Pages

232

Boyut / Size

13,5×21 cm

Ağırlık / Weight

242 gr